KISS has today announced the launch of an all-new Breakfast Show fronted by Jordan Banjo and Perri Kiely, in partnership with NOW TV, from Monday 3rd August.
From the freshest new music to the biggest anthems each morning, listeners can expect to be hyped for the day ahead by the popular duo.
Jordan and Perri met in 2007 and shot to fame in dance group Diversity, before enjoying highly successful careers on stage, TV and as content creators. They joined weekends on KISS in 2019, soon proving that their brand of real-talk, genuine friendship and laughs really connects with listeners.
70% of KISS listening takes place via a digital platform and the KISS Network has seen its listening via streaming increase sharply during lockdown, boosted by the success of virtual events such as KISS Fest, KISS Ibiza and Bauer Radio’s RadioRave.
Rebecca Frank, Content Director for the KISS Network, said:
“Jordan and Perri have such a unique chemistry together and affinity with the 15-34 audience, providing the perfect Breakfast show for NOW TV to directly speak to their audiences in a real, relatable way. KISS has been engaging with its audiences during lock-down both on air and on social more than ever before – and we want to continue to provide them with the content that they crave. We can’t wait to see what they will bring to the show and are so excited that NOW TV will be on that journey with us.”
The NOW TV campaign will start in July, running for three months until September. Having previously sponsored Tyler’s Drive Time show, NOW TV is renewing its partnership with KISS for the fourth year in a row